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Impression Ventures

Investor type Micro VC
Founders Christian Lassonde


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This summary is composed by our algorithm based on the analysis of the deals. If you think that some of this information is not accurate, please let us know about it and provide any supporting evidences if possible. Such cases will be analyzed by our ML-algorithm and implemented in our database, which will improve this summary.

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Total investments 31
Average round size
The average size of a deal this fund participated in
Portfolio companies 18
Rounds per year 3.10
Lead investments 7
Follow on index
How often the fund supports its portfolio startups at next rounds
Key employees 2
Stages of investment
Early Stage Venture

Areas of investment

  • Financial Services
  • FinTech
  • Software
  • Banking
  • Finance

In 2013 was created Impression Ventures, which is appeared as VC. The venture was found in North America in Canada. The main department of described VC is located in the Toronto.

The standard case for the fund is to invest in rounds with 3-4 partakers. Despite the Impression Ventures, startups are often financed by Mistral Venture Partners, iGan Partners, York Angels Investors. The meaningful sponsors for the fund in investment in the same round are Mistral Venture Partners, iNovia Capital, iGan Partners. In the next rounds fund is usually obtained by Power Financial Corporation, Mistral Venture Partners, Tom Williams.

The fund is constantly included in 2-6 investment rounds annually. The high activity for fund was in 2018. Opposing the other organizations, this Impression Ventures works on 23 percentage points less the average amount of lead investments. The common things for fund are deals in the range of 1 - 5 millions dollars. Speaking about the real fund results, this VC is 42 percentage points more often commits exit comparing to other organizations.

This organization was formed by Christian Lassonde. The overall number of key employees were 2.

Besides, a startup requires to be at the age of 2-3 years to receive the investment from the fund. We can highlight the next thriving fund investment areas, such as Developer APIs, Banking. For fund there is a match between the country of its foundation and the country of its the most frequent investments - Canada. The fund has no specific favorite in a number of founders of portfolio startups. When startup sums 4 or 5+ of the founder, the probability for it to get the investment is little. Among the most popular portfolio startups of the fund, we may highlight Sensibill, Elefant, Finaeo Inc..

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Notable deals

CompanyIndustryRound SizeDateInvestorsLocation


Financial Services
$44M17 Nov 2022 Calgary, Canada


Financial Services
Information Services
Information Technology
$7M05 Apr 2022 New York, New York, United States


Legal Tech
Mobile Apps
Property Management
Real Estate
$1M02 Dec 2021 New York, New York, United States

Financial Services
$30M03 Nov 2021 Vancouver, British Columbia, Canada


Financial Services
Real Estate
$15M20 Oct 2021 Vancouver, British Columbia, Canada


Financial Services
Professional Services
Small and Medium Businesses
$2M17 Aug 2021 West Jordan, Utah, United States


$36M22 Jun 2021 Camden, New Jersey, United States

Brim Financial

Credit Cards
Financial Services
$25M16 Mar 2021 Old Toronto, Ontario, Canada


Financial Services
Real Estate
$229M10 Feb 2021 Vancouver, British Columbia, Canada
401GO Raises $2M in Seed Funding

– 401GO from San Francisco raised $9.2m in Series A funding.
– The round was led by Impression Ventures with participation from Signal Peak Ventures, and Stout Street Capital.
– The company intends to use the funds to scale operations, further enhance its platform, allow for new integrations with other small business services providers, and accelerate its financial advisors partner program.

Fraction Technologies Raises $289MM to Ease Financial Stress for Cash-Strapped Homeowners

– Fraction Technologies Inc. (“Fraction”), is announcing that it has raised C$289 million in a combination of equity and debt financing from Impression Ventures, Primetime Partners, Global Founders Capital, and Panache Ventures, among others.
– It will use this funding to launch in Canada, expand its team and technology platform, and prepare for its launch in the U.S.
– Fraction offers a digital platform that provides socially conscious financial solutions. Its flagship product, the Fraction Appreciation Mortgage is the first of its kind in North America.


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