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Conversion Capital

Investor type Venture Capital
Founders Christian Lawless


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This summary is composed by our algorithm based on the analysis of the deals. If you think that some of this information is not accurate, please let us know about it and provide any supporting evidences if possible. Such cases will be analyzed by our ML-algorithm and implemented in our database, which will improve this summary.
Total investments 52
Average round size
The average size of a deal this fund participated in
Portfolio companies 34
Rounds per year 5.20
Lead investments 1
Follow on index
How often the fund supports its portfolio startups at next rounds
Exits 6
Key employees 2
Stages of investment
Early Stage Venture
Late Stage Venture

Areas of investment

  • Software
  • FinTech
  • Financial Services
  • Finance
  • Analytics

In 2012 was created Conversion Capital, which is appeared as VC. The main office of represented VC is situated in the New York. The venture was found in North America in United States.

The fund has no exact preference in some founders of portfolio startups. When startup sums 4 or 5+ of the founder, the probability for it to get the investment is little. For fund there is a match between the country of its foundation and the country of its the most frequent investments - United States. Among the most popular portfolio startups of the fund, we may highlight Improbable, Even Financial, FiscalNote. Among the most successful fund investment fields, there are SaaS, Financial Services. Besides, a startup needs to be aged 2-3 years to get the investment from the fund.

The standard case for the fund is to invest in rounds with 6-7 partakers. Despite the Conversion Capital, startups are often financed by Rose Tech Ventures, Maveron, Madrona Venture Group. The meaningful sponsors for the fund in investment in the same round are Maveron, Madrona Venture Group, Thomvest Ventures. In the next rounds fund is usually obtained by Mohr Davidow Ventures, Lightspeed Venture Partners, Neu Venture Capital.

This organization was formed by Christian Lawless. We also calculated 1 valuable employee in our database.

The real fund results show that this VC is 17 percentage points less often commits exit comparing to other companies. Comparing to the other companies, this Conversion Capital performs on 12 percentage points less the average number of lead investments. The important activity for fund was in 2015. Despite it in 2019 the fund had an activity. The top amount of exits for fund were in 2018. Deals in the range of 10 - 50 millions dollars are the general things for fund. When the investment is from Conversion Capital the average startup value is 500 millions - 1 billion dollars. The fund is constantly included in 2-6 deals per year.

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Typical Co-investors
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Funds investing in following rounds
These funds have a tendency to invest in the following rounds after Conversion Capital:

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Funds with similar focus acting as lead investors:

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Notable deals

CompanyIndustryRound SizeDateInvestorsLocation

Basis Theory

$17M21 Apr 2022 -


Artificial Intelligence
Machine Learning
$25M16 Mar 2022 Redwood City, California, United States


$30M27 Jan 2022 San Francisco, California, United States

Amplify Life Insurance

Life Insurance
$12M18 Jan 2022 San Francisco, California, United States


Financial Services
Property Management
Rental Property
$7M08 Nov 2021 New York, New York, United States


Financial Services
$20M20 May 2021 New York, New York, United States


Financial Services
03 May 2021 Brooklyn, New York, United States


$15M25 Mar 2021 San Francisco, California, United States


$5M01 Jan 2021 San Francisco, California, United States
B2B Insurtech Platform Boost Raises $20M Series B to Make Insurance Market Accessible for All Companies

– Boost completed a $20m Series B financing round to fuel growth of its platform, new product development and partner marketing.
– The round was led by RRE Ventures and included new investors Fin VC, Gaingels, Hack VC and a global publicly traded reinsurance company along with existing investors Greycroft, Coatue, and Conversion Capital.
– Boost’s funding since inception totals $37m.
– Boost is the leading B2B digital insurance platform.


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