The Craftory

Type

Venture Capital

Status

Active

Location

London, United Kingdom

Total investments

20

Average round size

34M

Portfolio companies

15

Rounds per year

3.33

Lead investments

9

Follow on index

0.25

Stages of investment
Venture
Areas of investment
Consumer GoodsRetailArtificial IntelligenceFood and BeverageFood ProcessingHealth CareAnimal FeedPetEnvironmental ConsultingEnvironmental Engineering

Summary

The Craftory is the famous VC, which was founded in 2018. The company was established in Europe in United Kingdom. The main office of represented VC is situated in the London.

The current fund was established by Elio Leoni Sceti, Ernesto Schmitt.

Speaking about the real fund results, this VC is 80 percentage points more often commits exit comparing to other organizations. The fund is generally included in 2-6 deals every year. The high activity for fund was in 2019. The common things for fund are deals in the range of 10 - 50 millions dollars.

The fund has no exact preference in a number of founders of portfolio startups. We can highlight the next thriving fund investment areas, such as Lifestyle, E-Commerce. For fund there is no match between the country of its foundation and the country of its the most frequent investments - United States. Moreover, a startup needs to be at the age of 4-5 years to get the investment from the fund. Among the various public portfolio startups of the fund, we may underline Ruby Love, The Not Company

The usual cause for the fund is to invest in rounds with 2-3 partakers. Despite the The Craftory, startups are often financed by SOSV, IndieBio, Sand Hill Angels. The meaningful sponsors for the fund in investment in the same round are SOSV, MAYA Capital, Kaszek Ventures.

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Investor highlights

Industry focus
Consumer/Retail
Stage focus
Series ASeries B

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Investments analytics

Analytics

Total investments
20
Lead investments
9
Rounds per year
3.33
Follow on index
0.25
Investments by industry
  • Retail (5)
  • Health Care (5)
  • Food and Beverage (5)
  • Consumer Goods (4)
  • Animal Feed (3)
  • Show 30 more
Investments by region
  • United States (9)
  • Chile (3)
  • United Kingdom (2)
  • Belgium (3)
  • Australia (1)
  • Show 1 more
Peak activity year
2021
Number of Unicorns
1
Number of Decacorns
1

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Quantitative data

Avg. startup age at the time of investment
8
Avg. valuation at time of investment
153M
Group Appearance index
0.75
Strategy success index
0.50

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Latest deals

Company name Deal date Industry Deal stage Deal size Location
Edgard & Cooper 23 Jan 2023 Retail, Animal Feed, Pet Late Stage Venture 23M West Flanders, Kortrijk, Belgium
Moss.Earth 20 Jan 2021 Environmental Consulting, Environmental Engineering Seed 1M São Paulo, São Paulo, Brazil

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Later, our team of analysts takes it further with manual verification, using proprietary tools for data cleaning and validation to ensure accuracy and reliability. We cross-check and enhance our findings through press and media monitoring, integrating information from trusted news outlets and venture capital aggregators. Finally, we stay ahead of the curve by monitoring social networks like LinkedIn and X.com.