Brand Foundry Ventures

Type

Venture Capital

Status

Active

Location

Austin, United States

Total investments

86

Average round size

9M

Portfolio companies

64

Rounds per year

8.60

Lead investments

8

Follow on index

0.24

Exits

3

Stages of investment
Seed
Areas of investment
E-CommerceSoftwareConsumer GoodsRetailConsumerHealth CareWellnessLifestyleFashionShopping

Summary

Brand Foundry Ventures appeared to be the VC, which was created in 2014. The fund was located in North America if to be more exact in United States. The leading representative office of defined VC is situated in the New York.

This organization was formed by Andrew Mitchell. We also calculated 1 valuable employee in our database.

Among the most popular portfolio startups of the fund, we may highlight Allbirds, Harry's, Rockets of Awesome. For fund there is a match between the country of its foundation and the country of its the most frequent investments - United States. Among the most successful fund investment fields, there are Fashion, Fitness. The fund has no specific favorite in a number of founders of portfolio startups. In case when startup counts 4 or 5+ of the founder, the chance for it to get the investment is meager. Moreover, a startup needs to be at the age of 2-3 years to get the investment from the fund.

The usual cause for the fund is to invest in rounds with 5-6 partakers. Despite the Brand Foundry Ventures, startups are often financed by Harrison Metal, Lerer Hippeau, Grace Beauty Capital. The meaningful sponsors for the fund in investment in the same round are Forerunner Ventures, Peterson Ventures, New Enterprise Associates. In the next rounds fund is usually obtained by Forerunner Ventures, New Enterprise Associates, Tiger Global Management.

Comparing to the other companies, this Brand Foundry Ventures performs on 26 percentage points less the average number of lead investments. The usual things for fund are deals in the range of 5 - 10 millions dollars. The increased amount of exits for fund were in 2019. The fund is constantly included in 7-12 investment rounds annually. When the investment is from Brand Foundry Ventures the average startup value is 100-500 millions dollars. The real fund results show that this VC is 8 percentage points less often commits exit comparing to other companies. The important activity for fund was in 2019.

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Investor highlights

Industry focus
B2B/EnterpriseConsumer/Retail
Stage focus
SeedSeries A
Geo focus
United States

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Investments analytics

Last fund

Fund raised date
2020-12-01

Analytics

Total investments
86
Lead investments
8
Exits
3
Rounds per year
8.60
Follow on index
0.24
Investments by industry
  • E-Commerce (21)
  • Consumer Goods (16)
  • Health Care (15)
  • Wellness (14)
  • Retail (11)
  • Show 98 more
Investments by region
  • United States (83)
Peak activity year
2019
Number of Unicorns
2
Number of Decacorns
2
Number of Minotaurs
1

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Quantitative data

Avg. startup age at the time of investment
6
Avg. valuation at time of investment
59M
Group Appearance index
0.94
Avg. company exit year
6
Strategy success index
0.50

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Latest deals

Company name Deal date Industry Deal stage Deal size Location
Adgile Media Group 19 May 2022 Advertising Seed 5M United States, New York, New York
Ledgebrook 28 Mar 2024 Insurance, InsurTech, Commercial Insurance Early Stage Venture 24M United States, Massachusetts, Boston

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How we get our data

At Unicorn Nest, we combine cutting-edge technology with human expertise to build one of the most reliable venture capital databases in the market. Our process begins with automated AI-enhanced data collection, leveraging the full potential of Large Language Models (LLMs).

Later, our team of analysts takes it further with manual verification, using proprietary tools for data cleaning and validation to ensure accuracy and reliability. We cross-check and enhance our findings through press and media monitoring, integrating information from trusted news outlets and venture capital aggregators. Finally, we stay ahead of the curve by monitoring social networks like LinkedIn and X.com.