General Mills

Total investments

8

Average round size

22M

Portfolio companies

7

Rounds per year

0.08

Lead investments

2

Follow on index

0.12

Exits

2

Areas of investment
Consumer GoodsFood and BeverageFood ProcessingRestaurantsManufacturingMarket ResearchOrganic FoodFood DeliveryAgricultureSnack Food

Summary

In 1928 was created General Mills, which is appeared as Corporate Investor. The company was established in North America in United States. The leading representative office of defined Corporate Investor is situated in the Minneapolis.

The standard case for the fund is to invest in rounds with 4-5 partakers. Despite the General Mills, startups are often financed by Obvious Ventures, CAVU Venture Partners, 301 INC. The meaningful sponsors for the fund in investment in the same round are 301 INC, CAVU Venture Partners, Tyson Foods. In the next rounds fund is usually obtained by DNS Capital, Cleveland Avenue, Tyson Foods.

The increased amount of exits for fund were in 2019. The common things for fund are deals in the range of 10 - 50 millions dollars. This General Mills works on 11 percentage points more the average amount of lead investments comparing to the other organizations. Speaking about the real fund results, this Corporate Investor is 20 percentage points more often commits exit comparing to other organizations. The fund is constantly included in less than 2 deals per year. The top activity for fund was in 2016.

For fund there is a match between the country of its foundation and the country of its the most frequent investments - United States. Besides, a startup requires to be at the age of 6-10 years to receive the investment from the fund. The fund has no exact preference in a number of founders of portfolio startups. Among the most popular fund investment industries, there are Agriculture, Organic Food. Among the most popular portfolio startups of the fund, we may highlight Beyond Meat, Kite Hill, MarketTools.

Show more

Investments analytics

Analytics

Total investments
8
Lead investments
2
Exits
2
Rounds per year
0.08
Follow on index
0.12
Investments by industry
  • Food Processing (6)
  • Food and Beverage (5)
  • Organic Food (3)
  • Agriculture (2)
  • Food Delivery (2)
  • Show 15 more
Investments by region
  • United States (7)
  • Netherlands (1)
Peak activity year
2016
Number of Unicorns
1
Number of Decacorns
1

Discover reliable insights

Leverage validated data, identify key contacts and secure funding opportunities for your business.

Quantitative data

Avg. startup age at the time of investment
12
Avg. valuation at time of investment
185M
Group Appearance index
1.00
Avg. company exit year
15
Strategy success index
0.30

Need more data?

Get access to full data about investors, including their team, contact information, and historic data.

Latest deals

Company name Deal date Industry Deal stage Deal size Location
Smalls 28 Mar 2023 Food Processing, Nutrition, Animal Feed, Food Delivery Early Stage Venture 19M United States, New York, New York
How we get our data

At Unicorn Nest, we combine cutting-edge technology with human expertise to build one of the most reliable venture capital databases in the market. Our process begins with automated AI-enhanced data collection, leveraging the full potential of Large Language Models (LLMs).

Later, our team of analysts takes it further with manual verification, using proprietary tools for data cleaning and validation to ensure accuracy and reliability. We cross-check and enhance our findings through press and media monitoring, integrating information from trusted news outlets and venture capital aggregators. Finally, we stay ahead of the curve by monitoring social networks like LinkedIn and X.com.