Brand Foundry Ventures

Brand Foundry Ventures

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Headquarters Location

United States, New York


Brand Foundry Ventures is the renowned VC, which was created in 2014. The the headquarters of this VC is in New York. The fund is located in United States, North America.

The usual method for the fund is to invest in rounds with 5-6 other investors. Besides Brand Foundry Ventures, start-ups are typically funded by Harrison Metal, Lerer Hippeau, Grace Beauty Capital and 33 more VCs. Other VCs who often invest in the same rounds are Forerunner Ventures, Peterson Ventures, New Enterprise Associates, the total number of co-investors is 46. In subsequent rounds, the fund is usually supported by Forerunner Ventures, New Enterprise Associates, Tiger Global Management, out of 24 investors from our database.

The fund usually participates in 7-12 investment rounds per year. In comparison with other funds, Brand Foundry Ventures makes 26 percentage points less than the average number of lead investments. In 2019, the fund's activity was at its peak. Besides, in 2019 the fund was active. The fund performance shows that this VC achieves 8 percentage points less exits in comparison to other VCs. We recorded the biggest number of exits for this fund in 2019. When Brand Foundry Ventures invests, the average start-up valuation is 100-500 millions dollars. Typical investments for this fund are deals in the range of 5 - 10 millions dollars.

This VC was founded by Andrew Mitchell. We also identified another 1 core personnel in our database.

Moreover, a start-up needs to be 2-3 years old to get investment from this fund. The fund has no specific requirements for the number of founders in a start-up. If there are 4 or 5+ founders in the start-up, the probability of getting the investment is low. Among the most popular portfolio start-ups of the fund, are Allbirds, Harry's, Rockets of Awesome. Among their most successful investment fields, we have identified Fashion, Fitness. Also, because of its portfolio diversification tendency, we can highlight 11 more industries for this fund. The country of its foundation and the country of its most frequent investments coincides - United States. Besides this, the fund also invested in 1 other country.

Year Founded


Fund Activity


Mail Rule [rules by which you can get an email of an interesting for you fund employee, knowing only the name and surname of this employee]

Domain name:; User name format in descending order of probability: first, first '.' last

Group Appearance [how often fund is operating separately from groups with shared interest]

100.0% of cases

Investments per Year [average amount of rounds in which fund participates each year]


Follow-on Index [how often fund is ready to support its portfolio startup at next rounds]

15.7% of cases

Average Multiplicator [the average ratio of the last valuation of portfolio startups to their total amount of financing raised]


Average Portfolio Company
Exit Age [the average age of portfolio startups at which they go public or become acquired]

6.8 years

Success / Strategy Similarity
Index [the matching between fund's investment strategy and its proved successes in the form of portfolio startups high valuations]

0.18 out of 1

Number of Unicorns [amount of portfolio companies, which were valuated at more then $1B]


Funds Investing in Previous

Harrison Metal, Lerer Hippeau, Grace Beauty Capital

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