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B2B Brand Marketing E-Commerce Marketplace North America Wholesale

Bzaar bags $4M to enable US retailers to source home, lifestyle products from India

– Bzaar, a business-to-business cross-border marketplace, is connecting retailers with over 50 export-ready manufacturers in India.
– The U.S.-based company announced that it raised $4m in seed funding, led by Canaan Partners, and including angel investors Flipkart co-founder Binny Bansal, PhonePe founders Sameer Nigam and Rahul Chari, Addition founder Lee Fixel and Helion Ventures co-founder Ashish Gupta.
– Nishant Verman and Prasanth Nair co-founded Bzaar in 2020 and consider their company to be like a “fair without borders,” Verman put it.

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Advertising Advertising Platforms Brand Marketing Enterprise Software North America SaaS Social Media Social Media Marketing Software

CreatorIQ Raises $40 Million In New Capital To Further Accelerate Its Global Influencer Marketing Software Leadership Position

– CreatorIQ, the trusted platform used by global brands like AB InBev, Disney, Sephora and Unilever, announced a new funding round by existing investors TVC Capital, Kayne Partners Fund, Affinity Group, and Unilever Ventures. Silver Lake Waterman also joined the round as a new investor.
– The new investment brings the company’s total capital raised to over $80 million.
– CreatorIQ – the trusted platform used by global brands like AB InBev, Disney, Sephora and Unilever – will use the funding to further accelerate the leadership position of its Creator Intelligence Cloud, with a focus on e-commerce and measurement.

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Brand Marketing Consumer Goods E-Commerce North America Retail

D1 Brands Raises $123M in Series A Financing

– D1 Brands is a NYC-based Amazon FBA (Fulfillment by Amazon) acquirer built by Amazon-native third-party sellers.
– Series A $123m round was led by CoVenture and Crossbeam Venture Partners with participation from ID8 Investments.
– The new investment will be used to accelerate company growth through investments in new brand acquisitions, product development, technology, and talent.

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Brand Marketing Consulting Information Services Information Technology Internet North America Web Design

Bounteous Receives Strategic Investment From New Mountain Capital

– Bounteous, a Chicago, IL-based insights-driven digital experience consultancy, received an investment from New Mountain Capital.
– The amount of the deal was not disclosed.
– The company intends to use the funds to make strategic investments in talent, new service offerings, and the Co-Innovation enablement methods that it uses to drive clients’ digital transformation programs.

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Advertising Analytics Brand Marketing E-Commerce Email Marketing Marketing Automation North America SaaS Software

Bluecore raises $125M to drive retail customer retention with big data

– Bluecore, a marketing technology company that helps some of world’s biggest retailers “transform casual shoppers into lifetime customers,” has raised $125 million in a series E round of funding at a $1 billion valuation.
– Founded in 2013, Bluecore helps direct-to-consumer (D2C) retailers match first-party shopper data with product interactions, enabling them to design personalized mass-marketing communications through email, ecommerce platforms, and other digital ad channels.
– The New York-based company works with hundreds of enterprise-grade retailers, including Gap, Nike, Teleflora, Tommy Hilfiger, and CVS Pharmacy.
– The problem Bluecore is setting out to solve is the age-old conundrum of how companies and brands can improve their repeat customer metrics.

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Brand Marketing Business Development E-Commerce Platforms North America

Suma Brands Raises $150M

– Suma Brands is a Minneapolis-based platform for acquiring and scaling Amazon FBA businesses.
– The company closed a $150m Series A funding.
– The round was led by Pace Capital and Material alongside a credit facility led by i80 Group.
– The company intends to use the funds to continue accelerating their pace of acquisitions of Amazon FBA businesses and expand their diverse portfolio of e-commerce brands, and hiring e-commerce, Brand Management, and Supply Chain talent to expand its operating platform.

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Advertising Brand Marketing Consulting E-Commerce Marketing North America Personal Branding

Tailor Brands raises $50M, aims to be one-stop shop for small businesses to launch

– Tailor Brands, a startup that automates parts of the branding and marketing process for small businesses, announced it has raised $50 million in Series C funding.
GoDaddy led the round as a strategic partner and was joined by OurCrowd and existing investors Pitango Growth, Mangrove Capital Partners, Armat Group, Disruptive VC and Whip Media founder Richard Rosenblatt.
– The company, headquartered in New York and Tel Aviv, is now compiling the components for a one-stop SaaS platform — providing the design, branding and marketing services a small business owner needs to launch and scale operations, and within minutes.
– Over the past year, more users are flocking to Tailor Brands; the company is onboarding some 700,000 new users per month for help in the earliest stages of setting up their business.

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Brand Marketing Business Development E-Commerce E-Commerce Platforms North America

unybrands Raises Additional $300M in Growth Capital

– unybrands, a Miami, FL-based integrated platform for e-commerce businesses looking to scale their operations on and off Amazon, closed up to $300m in growth capital.
Crayhill Capital Management provides the capital.
– The funding will enable the company to further accelerate its strategy to buy, build and boost brands across Amazon, Shopify and other direct to consumer platforms, while also further investing into its team and technology platform.

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Advertising Brand Marketing Digital Marketing Digital Signage Internet of Things Marketing Media and Entertainment North America Outdoor Advertising Software

OneScreen.ai Raises $1M in Pre-Seed Funding

– OneScreen.ai from Boston provides an OOH Market Network to compete offline with what Google and Facebook offer online.
– Series A $1M round was led by TechFarms Capital with participation from with participation from HubSpot co-founders Brian Halligan and Dharmesh Shah, Wayfund, Lola.com CEO Mike Volpe, BuySellAds.com CEO Todd Garland, HubSpot CMO Kipp Bodnar, HappyNest CRO Jeanne Hopkins.
– The new investment will be used to expand operations, accelerate growth and its business reach.

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Beauty Brand Marketing Fitness North America Sports Wellness

Growve Raises $175M in Funding

– Growve, a St. Petersburg FL-based company which specializes in acquiring and operating natural supplement brands, raised $175M in funding.
– The round was led by Palm Beach Capital.
– The new credit facility includes multiple bank syndication partners – Truist Bank, Compeer Financial, Wells Fargo, N.A., First Horizon Bank, JP Morgan Chase & Co., Synovus Bank, South State Bank, N.A., Atlantic Capital Bank, N.A., HSBC Bank USA, N.A. and Seaside Bank and Trust, a division of United Community Bank.
– The company intends to use the funds to expand acquisition of omnichannel natural wellness & body care brands and organig growth.

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Brand Marketing Information Technology North America Productivity Tools Software

Digital Customer Experience Platform Airkit Raises $40 Million

– Airkit is a low-code Digital Customer Experience platform.
– The company raised $40m in Series B funding.
– EQT Ventures led the round and was joined by Accel, Emergence Capital, Salesforce Ventures, and other existing shareholders.
– The company plans to use the new capital to accelerate the company’s investments in go-to-market and product development.
– Airkit debuted out of stealth mode in October with $28m in funding and has experienced rapid adoption of its low-code Digital Customer Experience (DCX) platform in the 6 months since launch.

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Brand Marketing CRM Data Integration Digital Marketing E-Commerce E-Commerce Platforms North America Software Web Development

OSF Digital Raises $43M in Funding

– OSF Digital, a Canadian global leader in digital transformation strategies, received $43m in funding.
– The round was led by existing investor Delta-v Capital with participation from Salesforce Ventures and personal investments from OSF Digital Board Chairman David Northington, Board Director Jeff Rich and Board Advisor Gary DiOrio.
– The company intends to use the funds to support its acquisition roadmap, which will add new companies in 2021 with strategic services and solutions valuable to customers.

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Advertising Advertising Platforms Analytics Artificial Intelligence Brand Marketing Computer Vision Digital Media Machine Learning Natural Language Processing North America Sports

GumGum Raises $75M in Funding

– GumGum is a global contextual advertising technology company based in Santa Monica, California.
– The company raised $75m in funding.
Goldman Sachs Growth joined existing investors Upfront Ventures, NewView Capital, and Morgan Stanley Expansion Capital.
– The new investment will be used to accelerate the adoption of its contextual intelligence advertising product suite and expand investments in key international markets.

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Advertising Advertising Platforms Analytics Artificial Intelligence Brand Marketing Data Integration Machine Learning North America Publishing Software Video

Iris.TV Raises $18M in Series B Funding

– Iris.tv is a video data platform based in Los Angeles and NYC.
– The company raised $18m in Series B funding.
– The round was led by Intel Capital with participation from WISE Ventures, Quest Venture Partners, Mirae Asset Venture Investment, Mike Baker, founder, CEO of dataxu (acquired by Roku in 2019), Mike Shehan, founder, CEO of video advertising platform SpotX (merging with Magnite in 2021), and Ari Paparo, CEO of ad tech innovator Beeswax (acquired by Comcast in 2020).
– The new investment will be used to accelerate the company’s growth and development of new products.

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Advertising Advertising Platforms Analytics Brand Marketing Data Integration North America

LiveRamp Commits $15 Million in Cash Reserves with Financial Institutions to Support Underserved Communities

– LiveRamp has banked $15m in cash reserves to financial institutions supporting historically underserved communities.
– The lack of access to financial resources and services negatively impacts a continuously widening wealth gap in the US, which has disproportionately affected minority and Black communities.
– LiveRamp is in a fortunate position to be able to prioritize a more diverse approach to its banking relationships as part of its larger efforts around diversity, inclusion and belonging.
– Striving for positive change at scale, LiveRamp is proud to partner with these institutions and leverage the power of data to deliver better economic and social outcomes for all.
– LiveRamp partners with OneUnited Bank to address the financial literacy gap within the Black community.

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Brand Marketing Content Marketing Digital Marketing Information Technology Marketing North America SaaS Software

BrandMaker Announces Strategic Investment From Rubicon Technology Partners

– BrandMaker announced a strategic investment from Rubicon Technology Partners.
Rubicon Technology Partners is a leading private equity firm based in Boulder, Colo., that is focused exclusively on investing in and growing enterprise software companies.
– The investment will accelerate BrandMaker’s global growth strategy, particularly in North America, through continued product innovation, go-to-market expansion, and pursuit of acquisition opportunities.
– BrandMaker brings much needed collaboration, visibility and agility to marketing operations, and the ability to manage, measure and continually improve marketing return-on-investment.
– BrandMaker’s award-winning SaaS platform solves the complexity of marketing operations by removing silos and providing seamless marketing operations orchestration.

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Brand Marketing E-Commerce Marketplace North America Wholesale

Wholesale marketplace Abound raises $22.9M

– Abound, an online marketplace that helps independent retailers stock their shelves with new products from up-and-coming brands, is announcing that it has raised $22.9 million in its first institutional round of funding.
– The startup actually began as a community connecting manufacturer’s representatives and retailers, but Shope said the team “kept seeing the limits of that model,” while some retailers were asking to buy from the brands directly. So the team decided to support that experience, starting out by recruiting 50 brands with an offer of free consulting — as long as they were willing to be one of the brands on the marketplace when it launched in October 2019.

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Brand Marketing Business Development E-Commerce E-Commerce Platforms North America

unybrands Launches E-Commerce Platform To Acquire & Maximize Growth Potential for Online Brands, Closes $25M Seed Funding Round

– unybrands is a new integrated platform for e-commerce businesses looking to scale their operations on and off Amazon.
– unybrands acquires, integrates, manages and grows high-quality e-commerce assets–turning them into long-term successful brands.
– unybrands has already completed its first acquisitions and closed a $25M equity seed funding round from investors including Nordstar, DIA Management, Nathan Blecharczyk of Airbnb, 166 2nd Financial Services, Day One Ventures, Brian McGrath of Jefferies, Benvolio Group and more.
– Operating at the sweet spot of disruptive online marketplace growth and consumers’ exploding demand for micro-brands, unybrands specializes in buying, building and boosting Amazon as well as DTC online brands to ensure long-term success.

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Brand Marketing Consumer Goods E-Commerce North America Retail Supply Chain Management

Thrasio Raises $750 Million To Buy More Amazon FBA Businesses

– Thrasio is a private equity firm that invests in Amazon FBA businesses.
– The company raised $750m in equity funding.
– The round was led by Oaktree and Advent, and followed by Thrasio’s January debt financing.
– The company plans to use the funding to accelerate its acquisition activities in the Amazon FBA ecosystem.

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