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Advertising E-Commerce Marketing North America

Mainfactor Raises $69M in Funding

– Mainfactor is a Philadelphia PA-based e-commerce company that buys, builds, and operates direct-to-consumer businesses.
– The company raised $69m through a mix of seed round equity capital and a credit facility.
– The round was led by Upper90, joined by strategic investors including Khajak Keledjian, an entrepreneur and the Founder of Intermix, Gary Veloric, the Founder of Red Stripe Plane Group and Co-Founder of JG Wentworth, and Jean Pigozzi, a tech investor and renowned art collector.
– The new investment will be used to acquire direct-to-consumer businesses and grow them through digital marketing and collaborations with creators and artists.

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Advertising Auctions Australia and Oceania E-Commerce Internet Marketing Marketplace

Flippa Raises $11M in Series A Funding

– Flippa is an Austin, Texas-based global online marketplace to buy and sell online businesses and digital assets.
– The company raised $11m in Series A funding.
– The round was led by OneVentures through its 1V Growth Fund V, with participation from: Andrew Walsh (ex-CEO Hitwise, acquired by Experian); Mark Harbottle and Matt Mickiewicz – Co-founders of Flippa, as well as 99designs; Gabby & Hezi Leibovich (Founders of Catch.com.au); Guy King and Bevan Clarke (Founders of RetailMeNot.com); Tim O’Neill and Tim Fouhy (Founders of Reactive Media).
– The company plans to use the proceeds of its Series A round to double its headcount to more than 100 employees, hiring globally including in Melbourne, San Francisco, Austin, and also remotely, across all departments including engineering, product, sales, marketing and more, and expand its platform product functionality, including scaling its proprietary business valuation tool.

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Advertising Advertising Platforms Brand Marketing Enterprise Software North America SaaS Social Media Social Media Marketing Software

CreatorIQ Raises $40 Million In New Capital To Further Accelerate Its Global Influencer Marketing Software Leadership Position

– CreatorIQ, the trusted platform used by global brands like AB InBev, Disney, Sephora and Unilever, announced a new funding round by existing investors TVC Capital, Kayne Partners Fund, Affinity Group, and Unilever Ventures. Silver Lake Waterman also joined the round as a new investor.
– The new investment brings the company’s total capital raised to over $80 million.
– CreatorIQ – the trusted platform used by global brands like AB InBev, Disney, Sephora and Unilever – will use the funding to further accelerate the leadership position of its Creator Intelligence Cloud, with a focus on e-commerce and measurement.

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Advertising E-Commerce North America Retail Technology Software Video Chat

Immerss Raises $1.1M in Seed Financing

– Immerss is a Dallas, Texas-based live video ecommerce platform.
– The company raised $1.1m in seed funding.
– The round was led by Oak Stream Investors III, Ltd. and Muse Family Enterprises Ltd.
– The new investment will be aimed at accelerating the adoption of its solution, which enables online merchants to provide an in-person virtual shopping experience.

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Advertising Internet Marketing North America

Marpipe Raises $8M Series A to Build the Operating System for Creative Testing

– Marpipe announced its completion of an $8m Series A funding round.
– The raise was led by Stage 2 Capital with participation from ValueStream Ventures, Commerce Ventures, Ripple Ventures, and Samsung NEXT.
Laconia Capital Group, Math Capital, and TIA Ventures were among those entities that deepened their existing investments into the future of data-driven creative.
– Marpipe secured all major allocations into the Series A within four weeks.
– Key investors include Mark Roberge, former CRO of Hubspot, currently Partner at Stage 2 Capital; Greg Coleman, former President of HuffPost, BuzzFeed, and Criteo; Ari Paparo, Founder & CEO of Beeswax and Head of Partnerships & Strategy at FreeWheel; Brendan Gahan, Chief Social Officer at Mekanism; and Eric Franchi, Founder of Undertone.

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Advertising Analytics Big Data Business Intelligence Enterprise Software Fraud Detection North America Security

Marketing compliance firm Pixalate raises $18.1M

– Pixalate, the advertising analytics firm based in Palo Alto and London, announced a new round of $18.1 million of growth capital, increasing the total investment to date to $22.7 million.
– It plans to expand its tracking work to help enterprise organizations deliver better legal compliance and data privacy in the age of extreme AI-generated attacks and bot-directed ad fraud.
– Enterprise organizations lose millions in ad revenue thanks to fraud and bad actors. Detecting those kinds of behaviors has grown harder as fraudsters deploy better tools like so-called “headless browsers” such as Puppeteer. These tools were originally created to help programmers test their work, but they make it simple to write bots that visit the same pages and click on ads.

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Advertising Mobile Payments Western Europe

Warpin Raises €600K in Seed Funding

– Warpin is a Stockholm, Sweden-based startup that provides innovative brands with a one-stop-shop for immersive technology.
– The company raised €600K in seed funding.
– The round was led by Katarina von Horn (Goalcon, MinStoraDag) and Alexis Barnekow (CEO of Chatflights International).
– The new investment will be used to expand its team and further develop its Xelevate platform.

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Advertising Content Marketing Digital Media Market Research Marketing North America Social Media Marketing

H Code Raises Funding From Falfurrias Capital Partners

– H Code is a multicultural digital media company.
– Company received a capital investment from Falfurrias Capital Partners, a Charlotte-based private equity firm focused on growth-oriented, middle-market businesses.
– The amount of the deal was not disclosed.
– The company intends to use the funds to continue to build end-to-end capabilities for publishers and advertisers across both existing and new markets.

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Advertising Marketing North America

VidCrunch Raises $2.5M in Growth Capital

– VidCrunch is a Miami FL-based web and app video content-based monetization provider.
– The company raised $2.5m in funding.
– The round was led by Silicon Valley Bank (SVB).
– The investment will be used to expand its global sales team, enhance its engineering resources, and continue its ongoing investments in product development, content curation and creation for its publisher portfolio.

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Advertising Marketing North America

EnTribe Raises $2.7M Seed Funding

– EnTribe, an Oakland CA-based CRM for User Generated Content, raised $2.7M in seed funding.
– The round was led by Michael Marks, Founding Managing Partner at Celesta Capital and former interim-CEO of Tesla.
– The company intends to use the funds to continue building out the platform and add new features that further enhance UGC campaigns.

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Advertising Big Data Information Technology Privacy Security Western Europe

InfoSum Raises $65 Million Series B to Build the Next Generation of Data Collaboration

– InfoSum announced a $65m Series B financing round.
– The round was financed by Chrysalis Investments.
– The company will use the new funds to accelerate hiring across every aspect of the business, expand into new regions, and further the development of its platform.
– InfoSum has already set the industry standard for private and secure data collaboration.
– The company’s approach to customer data collaboration, called the ‘non-movement of data,’ has been validated by leading businesses increasingly focused on privacy, security, and the creation of owned customer identity platforms.
– Global enterprises rely on InfoSum to power privacy-safe data collaboration that drives better customer experiences, connecting customer records between and amongst companies, without ever sharing data.

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Advertising Cloud Infrastructure Mobile Mobile Apps North America

MOLOCO raises $150M Series C led by Tiger Global at a $1.5B valuation

– MOLOCO, an adtech startup, raised $150m in Series C funding.
– The round was led by Tiger Global Management.
– The company has raised $200m in total.
– MOLOCO serves mobile app developers in a wide range of industries, like gaming, social networking, e-commerce, ridesharing, food delivery and fintech.
– The new funding will be used to expand MOLOCO’s machine learning engine to more use cases by focusing on research and development, product and engineering.

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Advertising Email Marketing Automation North America SMS Software

SendSquared Raises $1M Seed Funding

– SendSquared is a marketing communications technology platform for the hospitality industry.
– The company raised $1m in Seed funding.
– The round was led by Cobalt Capital Partners.
– The new investment will be used to enhance SendSquared’s product, expand its sales, marketing, and product development teams, as well as cultivate strategic partnerships.

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Advertising Analytics Artificial Intelligence Big Data Data Visualization Marketing SaaS Western Europe

Adverity Secures $120M From SoftBank Vision Fund 2 as Demand for Marketing Analytics Booms

– Adverity has closed a $120m Series D financing round led by SoftBank Vision Fund 2.
– The round also includes participation from the company’s existing investor Sapphire Ventures.
– The company is the rapidly growing marketing analytics platform.
– Adverity’s mission is to transform marketing performance through intelligent data-driven insights.
– Adverity has seen a 120% client uplift in the last 12 months amid an expanding portfolio of global brands and agencies that include IKEA, Red Bull, Unilever, MediaCom, and Vodafone.
– This follows the best quarter in company history, a compound annual growth rate of 105% in the past four years, and a rapidly growing global team that has increased in size by 300% since 2019.

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Advertising Fashion Marketplace Western Europe

Contact, a platform for creatives backed by Maisie Williams, raises $1.9M seed led by Founders Fund

– Contact, a platform for models, raised $1.9m funding.
– The round was led by Founders Fund and joined by LAUNCH (the fund led by investor Jason Calacanis), Sweet Capital (via Pippa Lamb), Rogue VC (via Alice Lloyd George) and Angel investors Simon Beckerman (co-founder of Depop), Eric Wahlforss (co-founder of SoundCloud and now Dance), Abe Burns and Joe White.
– Contact co-founder and CEO Reuben Selby is a fashion designer who was formerly of Maisie William’s founding team, when she started her actress career.
– Contact aims to become a scalable back-end solution across the $104.2 billion Creator Economy, “democratizing” access to the world’s best creative talent.

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Advertising Drone Management Drones Marketing North America

FlyGuys Raises $2M in Series A Funding

– FlyGuys, a Lafayette-based drone services provider, raised $2m in Series A funding.
– The round was led by Advantage Capital, a venture capital firm and small business lender.
– The company intends to use the funds to ramp up sales and marketing, purchase new equipment and drones, and triple its staff in Lafayette over the coming years.

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Advertising Analytics Information Technology Internet North America

Surfside, a marketing technology for the cannabis space, inhales $4 million

– Surfside, a data and marketing platform aimed directly at the cannabis industry, has announced the close of a $4 million seed round led by Casa Verde.
– The firm’s managing partner, Karan Wadhera, will join the Surfside board.
– The startup is relatively new, but helmed by two founders experienced in the marketing and data space.
– Jon Lowen and Michael Blanche both hail from SITO Mobile, where they worked on location-based advertising and marketing via mobile devices.
– The duo has built a platform that uses many of the same principles to bring better marketing acumen and strategies to businesses in the cannabis space.
– One of the major marketing challenges for dispensaries and cannabis brands is that the usual channels through which small brands advertise — Facebook and Google — are not available to them.

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Advertising Analytics Brand Marketing E-Commerce Email Marketing Marketing Automation North America SaaS Software

Bluecore raises $125M to drive retail customer retention with big data

– Bluecore, a marketing technology company that helps some of world’s biggest retailers “transform casual shoppers into lifetime customers,” has raised $125 million in a series E round of funding at a $1 billion valuation.
– Founded in 2013, Bluecore helps direct-to-consumer (D2C) retailers match first-party shopper data with product interactions, enabling them to design personalized mass-marketing communications through email, ecommerce platforms, and other digital ad channels.
– The New York-based company works with hundreds of enterprise-grade retailers, including Gap, Nike, Teleflora, Tommy Hilfiger, and CVS Pharmacy.
– The problem Bluecore is setting out to solve is the age-old conundrum of how companies and brands can improve their repeat customer metrics.

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Advertising E-Commerce Internet Marketing North America

Knowde Raises $72M in Series B Funding

– Knowde is a San Jose, Calif.-based marketplace for ingredients, polymers and chemistry.
– The company raised $72m in Series B funding.
– The round was led by Coatue with participation from existing investors Sequoia Capital, Refactor Capital, Bee Partners and Cantos Ventures and new investors Sound Ventures, a venture capital firm founded by Ashton Kutcher and Guy Oseary; TQ Ventures, founded by Schuster Tanger, Andrew Marks, and Scooter Braun; K5 Global; and, Mantis VC, in partnership with The Chainsmokers.
– The company intends to use the funds for product development for new buyer and supplier features, further enhancements to its ecommerce capabilities, and international expansion opportunities.

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Advertising Comics Content Digital Entertainment Southeast Asia

INKR draws in $3.1M to make more comics accessible to worldwide audiences

– INKR is a digital comics platform.
– The company raised $3.1m in pre-Series A funding.
– The round was led by Monk’s Hill Ventures, with participation from manga distributor TokyoPop founder and chief executive Stu Levy.
– The company was founded in 2019 by Ken Luong, Khoa Nguyen and Hieu Tran.
– It has offices in Singapore and Ho Chi Minh City.
– It currently partners with more than 70 content creators and publishers, including FanFan, Image Comics, Kodansha USA, Kuaikan, Mr. Blue, SB Creative, TokyoPop and Toons Family.
– It has more than 800 titles so far, including manga, webtoons and graphic novels.

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Advertising Advertising Platforms Marketing North America Ride Sharing

Adway Raises $6M in Seed Funding

– Adway is a digital advertising network for brands to engage and attract consumers by using street-level media.
– The company raised $6m in seed funding led by Upfront Ventures and others including Revel Ventures, Watertower Ventures, Inflection Capital, and more.
– The new investment will be used to commercialize the company’s system.

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Advertising E-Commerce Email Marketing Information Technology Marketing Marketing Automation North America Software

Sendlane raises $20M to convert shoppers into loyal customers

– Sendlane, a San Diego-based multichannel marketing automation platform, announced Thursday it raised $20m in Series A funding.
Five Elms Capital and others invested in the round to give Sendlane total funding of $23m since the company was founded in 2018.
– The company said it can increase revenue for customers between 20% and 40% on average.

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Advertising Marketing North America

Place Exchange Raises $20M in Series A Funding

– Place Exchange is a NYC-based supply-side platform (SSP) for programmatic out-of-home (OOH) and place-based media.
– Company closed a $20m Series A funding round.
– The round was co-led by Revolution Ventures and Tribe Capital.
– The company will use the funding to broaden its product offerings, expand into new markets, and grow its team.

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Advertising Brand Marketing Consulting E-Commerce Marketing North America Personal Branding

Tailor Brands raises $50M, aims to be one-stop shop for small businesses to launch

– Tailor Brands, a startup that automates parts of the branding and marketing process for small businesses, announced it has raised $50 million in Series C funding.
GoDaddy led the round as a strategic partner and was joined by OurCrowd and existing investors Pitango Growth, Mangrove Capital Partners, Armat Group, Disruptive VC and Whip Media founder Richard Rosenblatt.
– The company, headquartered in New York and Tel Aviv, is now compiling the components for a one-stop SaaS platform — providing the design, branding and marketing services a small business owner needs to launch and scale operations, and within minutes.
– Over the past year, more users are flocking to Tailor Brands; the company is onboarding some 700,000 new users per month for help in the earliest stages of setting up their business.

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Advertising Central-Eastern Europe Information Services Information Technology Internet Marketing Marketing Automation Social Media

Postoplan Raises $1.5M In Funding

– Postoplan from Talinn develops a platform for the creation and planning of content on social media.
– Series A $1.5m round was led by TMT Investments accompanied by YellowRockets.
– The company plans to use the funds to strengthen its position on the U.S. market and to continue development and improvement of the platform’s algorithm.

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Advertising Analytics Information Technology Internet North America Software

Cohley Raises $5M in Funding

– Cohley, a NYC-based provider of a content marketing platform, raised $5m in funding.
– The round was co-led by Right Side Capital and Active Capital with participation from Bridge Bank.
– The company will use the funds to continue building out its integration suite with strategic partners like Attentive, Yotpo, Klaviyo and AdRoll.

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Advertising Digital Media Mobile North America

Vistar Media Secures $30M Series B Investment from Lamar Advertising Company

– Vistar Media, the leading global provider of programmatic technology for digital out-of-home, announced a Series B funding round of $30M from Lamar Advertising Company.
– The investment reflects Lamar and Vistar’s belief that technology will be the driving factor behind an accelerated growth rate for the out-of-home (OOH) industry at large.
– With the adoption of programmatic now widespread, Vistar is focused on helping digital signage networks transition beyond automation to true revenue management, while enabling buyers to leverage data to drive all media decisions and prove ROI through accurate measurement toward all KPIs.
– The investment by Lamar builds on its eight-year partnership with Vistar, during which Lamar’s close collaboration with Vistar helped successfully develop Lamar’s programmatic channel.

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Advertising Brand Marketing Digital Marketing Digital Signage Internet of Things Marketing Media and Entertainment North America Outdoor Advertising Software

OneScreen.ai Raises $1M in Pre-Seed Funding

– OneScreen.ai from Boston provides an OOH Market Network to compete offline with what Google and Facebook offer online.
– Series A $1M round was led by TechFarms Capital with participation from with participation from HubSpot co-founders Brian Halligan and Dharmesh Shah, Wayfund, Lola.com CEO Mike Volpe, BuySellAds.com CEO Todd Garland, HubSpot CMO Kipp Bodnar, HappyNest CRO Jeanne Hopkins.
– The new investment will be used to expand operations, accelerate growth and its business reach.

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Advertising Artificial Intelligence Internet Machine Learning North America SaaS

Intellimize raises $30M to optimize websites with AI

– Intellimize, a startup aiming to help marketers drive conversions by personalizing websites, announced that it raised $30 million in series B funding led by Cobalt Capital, with participation from Addition, Amplify Partners, Homebrew, and Precursor Ventures.
– The proceeds, which bring the company’s total raised to over $50 million, will be put toward expanding Intellimize’s engineering and customer-facing teams.
– Personalization is increasingly key to boosting business revenue. Seventy-four percent of customers feel frustrated when website content isn’t personalized, one recent survey found. According to McKinsey, enterprises that have successfully embraced personalization have found proven ways to drive 5% to 15% increases in revenue and 10% to 30% increases in marketing-spend efficiency, predominantly by deploying triggered recommendations and communications.

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Advertising Western Europe

Gener8 Raises £2.1M in Funding

– Gener8 is a London, UK-based free-to-use web browser that lets people take back control and earn from their online data.
– The company lets people choose to keep their data private or earn from it themselves whilst browsing online.
– Gener8 raised £2.1m in funding round.
– Backers included: Tinie Tempah, Harry Redknapp, Dragoons’ Den star, Tej Lalvani and Peter Jones and Touker Suleyman.

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Advertising Communities E-Learning Financial Services FinTech Internet Recruiting Staffing Agency Western Europe

Rest Less Secures £6.1M in Series A Funding Round

– Rest Less is a digital community to help its members in their 50s, 60s and beyond get content guidance and resources on topics spanning Jobs and Careers, Volunteering, Learning, Money, Health and Lifestyle and Dating.
– The company raised £6.1m in Series A funding.
– The round was led by MTech Capital and Viola FinTech with further participation from existing investors, QED Investors and Octopus Ventures.

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Advertising Marketing North America

Doceree Closes Pre-Series A Funding

– Doceree Inc. from Parsippany, NJ develops a network of physician-only platforms for programmatic marketing.
– The company raised a pre-Series A funding of an undisclosed amount.
– The round was led by existing backers including Harsh Gupta, who participated again in this round through his Family office, and new investors across the United States and India.
– The new investment will be used to expand the programmatic offerings and advance the efficiency and effectiveness of physician marketing.

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Advertising North America Publishing Software Video Video Streaming

JW Player Raises $100M in Series E Funding

– JW Player is a video software and data insights platform provider for digital video.
– The company raised $100M in Series E funding led by LLR Partners.
– The new investment will be used to accelerate product innovation, expand its global go-to-market presence across sales, marketing and channel partnerships and continue to grow and invest in building the team.

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Advertising Creative Agency North America Software

Moth+Flame Raises $2.5M in Seed Funding

– Moth+Flame from NYC develops SaaS immersive training platforms to offer adaptive learning programs for hard and soft skills in both the public and private sector.
– The company closed a $2.5m seed funding round.
– The round was led by Bee Partners with participation from First In, Meeting Street Capital, Service Provider Capital, Spacecadet, and Dan Farah, producer of Ready Player One.
– The new investment will be used to hire key strategic hires in sales and development.

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Advertising Content News North America Publishing Social Social Media Video

Maven Acquires The Spun and Raises $20 Million in Equity

– Maven, a modern media company operating and powering premium publishers, announced that it has acquired The Spun, a fast-growing digital and social sports brand that brings what’s trending in the sports world to avid and loyal consumers.
– The addition of TheSpun.com to Maven’s lineup of sports properties, anchored by Sports Illustrated, operated under a license from Authentic Brands Group (ABG), boosts Maven’s Sports vertical readership to more than 50 million per month, according to Google Analytics.
– Concurrent with the acquisition, Maven completed a $20 million equity financing with new and existing institutional investors, including Hunt Technology Ventures and Invenire Capital.

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Advertising Computer E-Commerce E-Commerce Platforms North America Retail Technology SaaS Software

Paloma Closes $4M Seed Funding Round

– Paloma from NYC is a commerce platform turning Messenger into a sales channel.
– The company raised $4m in seed funding.
– The round was led by Laconia Capital Group, with participation from Philip Krim from Casper and David Heath from Bombas.
– The new investment will be used to expand operations and development efforts.

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Advertising Advertising Platforms Artificial Intelligence Marketing Real Estate Western Europe

Artur’In Receives €42M Investment from PSG

– Artur’In, a Paris, France-based provider of automated digital marketing solutions for local businesses, raised €42m in funding.
– The round was led by PSG, a French private equity firm.
– The company intends to use the proceeds from the investment to accelerate its growth, support the ongoing development of its digital solutions and drive expansion into new sectors and geographies, both organically and via M&A.

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Advertising Marketing Western Europe

Petalfast Raises $2.8M in Series A Funding

– Petalfast Inc. from Irvine, CA is a sales and marketing company for the cannabis industry.
– The company raised $2.8m in Series A funding.
– The round was led by Merida Capital Holdings.
– The new investment will be used to expand its business reach in California and beyond.

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Advertising Advertising Platforms Business Intelligence Digital Media North America

VideoAmp Raises $75M in Committed Financing from Capital IP

– VideoAmp has secured a total of $50M of non-dilutive debt financing from Capital IP with the ability to draw up to $25M in further capital.
– The funding will further accelerate VideoAmp’s leadership position in planning, measurement, optimization and currency solutions for the convergent TV ecosystem.
– As the consumer video viewership landscape continues to fragment and the need for an infrastructure that unifies linear TV, streaming and digital media audiences intensifies, VideoAmp is positioned as the solution for advertisers, agencies and media owners, redefining how media is valued, bought and sold.
– VideoAmp has seen over 700% growth over the last five years and is on track to approximately double year-over-year growth in 2021.

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Advertising E-Commerce Marketing Marketing Automation North America Software

Klaviyo Raises $320 Million in Series D Funding Following Surge in Demand for Data and Marketing Automation Platform

– Klaviyo, a leading customer data and marketing automation platform, today announced that it has raised a $320 million Series D round of funding.
– The round was led by new investor Sands Capital. Other new investors include Counterpoint Global (Morgan Stanley), Whale Rock Capital Management, ClearBridge Investments, Lone Pine Capital, Owl Rock Capital, Glynn Capital, and Keith Block (former co-CEO of Salesforce), with participation from existing investors Accel and Summit Partners.
– Following the company’s $200 million Series C financing in November 2020, this new financing valued the company at $9.15 billion on a pre-money basis and brings Klaviyo’s total funding to date to over $675 million.

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Advertising E-Commerce Marketing Mobile North America SaaS Social Media Video

Clinch Raises $10M in Series A Funding

– Clinch, a NYC-based company that provides AI-driven omnichannel personalization and unique consumer intelligence to advertisers, raised $10m in Series A funding.
– The round was led by D Squared Capital.
– The company intends to use the funds for global growth and the upcoming launch of their data-driven personalization-at-scale solutions.
– Led by Oz Etzioni, CEO, Clinch provides brands and agencies with omnichannel creative solutions that leverage data and AI to automate, personalize, and optimize ad experiences at scale.

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Advertising Advertising Platforms Digital Media North America SaaS Software

Choozle Raises $15M in Series C Funding

– Choozle, a Denver, CO-based self-service programmatic ad platform, raised $15m in funding.
Boathouse Capital made the investment.
– The company intends to use the funds to drive customer and revenue growth through product innovations and accelerated sales and marketing.

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Advertising Marketing Media and Entertainment North America

MoviePass co-founder’s PreShow Interactive raises $3M to expand into gaming

– PreShow Interactive, a startup that provides gamers with virtual currency in exchange for watching ads, raised $3m in seed funding.
– The round was led by Harlem Capital and joined by Canaan Partners, Wavemaker Partners, Front Row Fund, ROC Fund, BK Fulton and Monroe Harris.
– The company is led by MoviePass’ founding CEO Stacy Spikes.

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Advertising Internet of Things Mobile Mobile Apps North America

Moloco Raises Funding at $1 Billion Valuation

– Moloco from Redwood City, CA received an undisclosed amount of funding at a valuation of USD $1b.
– The round was led by Shinhan GIB, an investment banking unit of South Korea’s Shinhan Financial Group.
– Other new and existing investors participated in the round as well.
– The company provides a complete suite of proprietary cloud advertising solutions that allow mobile businesses to use data to optimize the performance of their acquisition, retention, and monetization efforts.

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Advertising Advertising Platforms Artificial Intelligence Audio Digital Marketing Machine Learning North America Speech Recognition

Instreamatic Raises $6.1M in Series A Funding

– Instreamatic from Palo Alto provides an end-to-end voice AI platform for managing, measuring and monetizing conversations between brand and consumer.
– The company raised $6.1m in Series A funding.
– The round was led by Progress Ventures, joined by Accomplice and Google Assistant Investments.
– Led by Stas Tushinskiy, CEO, Instreamatic provides a voice AI infrastructure for media, enabling real-time voice conversations between brands and consumers across multiple media verticals.
– The company provides an end-to-end solution for managing, measuring, and monetizing voice-enabled audio and video advertising, including a programmatic ad exchange for assisting clients with advertising sales.

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Advertising Marketing North America

Scorpion Raises $100M in Funding

– Scorpion, a Salt Lake City, UT-based provider of technology and services for local businesses, raised $100m in funding.
Bregal Sagemount made the investment.
– The company intends to use the funds to expand its technology and customer offerings.

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Advertising Advertising Platforms Analytics Artificial Intelligence Brand Marketing Computer Vision Digital Media Machine Learning Natural Language Processing North America Sports

GumGum Raises $75M in Funding

– GumGum is a global contextual advertising technology company based in Santa Monica, California.
– The company raised $75m in funding.
Goldman Sachs Growth joined existing investors Upfront Ventures, NewView Capital, and Morgan Stanley Expansion Capital.
– The new investment will be used to accelerate the adoption of its contextual intelligence advertising product suite and expand investments in key international markets.

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Advertising Digital Marketing Machine Learning Marketing Automation North America

GPT-3 Tech Startup Copysmith Secures $10 Million in Funding

– Copysmith announced a $10m investment through a partnership with Harmony Ventures Labs (HVL) and funds advised by PSG.
– The funding is intended to help Copysmith accelerate growth through additional hiring for engineering and design talent and added investment in developing innovative client solutions for the users of the platform.
– Shegun Otulana, a start-up veteran, will assume the role of CEO for the growing tech company.
– Jasmine Wang will stay on as an advisor, while Anna Wang will continue to serve as chief technology officer to deliver insight and drive the vision of the product.

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Advertising Marketing North America SaaS Social CRM Social Media

Tagger Secures $8.5M in Series A Funding

– Tagger Media announced the close of a $8.5m Series A investment from Five Elms Capital.
– The investment will accelerate product development and innovation, bringing even more advanced and exciting technology to market.
– The funding will bolster efforts to increase awareness amongst brands and marketers, while further expanding the company’s global footprint and team.

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Advertising Advertising Platforms Analytics Artificial Intelligence Brand Marketing Data Integration Machine Learning North America Publishing Software Video

Iris.TV Raises $18M in Series B Funding

– Iris.tv is a video data platform based in Los Angeles and NYC.
– The company raised $18m in Series B funding.
– The round was led by Intel Capital with participation from WISE Ventures, Quest Venture Partners, Mirae Asset Venture Investment, Mike Baker, founder, CEO of dataxu (acquired by Roku in 2019), Mike Shehan, founder, CEO of video advertising platform SpotX (merging with Magnite in 2021), and Ari Paparo, CEO of ad tech innovator Beeswax (acquired by Comcast in 2020).
– The new investment will be used to accelerate the company’s growth and development of new products.

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Advertising Artificial Intelligence Machine Learning North America SaaS Software

Alyce Raises $30M in Series B Funding

– Alyce is a Boston, MA-based provider of a Personal Experience (PX) platform.
– Company raised $30m in Series B funding.
– The round was led by General Catalyst with participation from incumbent investors Manifest, Morningside, Boston Seed Capital, Golden Ventures, and Victress Capital.
– In conjunction with the funding, General Catalyst‘s Executive-in-Residence Lou Shipley joined Alyce’s board and Managing Partner Larry Bohn will become a board observer.
– The company intends to use the funds to accelerate growth through R&D, hiring, increased sales and customer support.

Advertising Big Data Information Technology North America Subscription Service

Holler raises $36M to power ‘conversational media’ in your favorite apps

– Holler, a conversational media company, raised $36m in Series B funding.
– The round was led by Lightspeed Venture Partners and joined by existing investors including Accel, First Round Capital, and General Catalyst.
– The company plans to use the funding to expand its team and continue to build out its technology platform.

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Advertising Advertising Platforms Internet North America Software

TripleLift Receives Majority Investment

– TripleLift, an advertising technology platforms in the world, announced it has signed a definitive agreement to receive a majority investment from Vista Equity Partners.
– The company is building the next generation of programmatic advertising by inventing new ad formats and building two-sided marketplaces that deliver monetization to publishers around the world.

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Advertising Artificial Intelligence Augmented Reality Computer Vision Europe Image Recognition Machine Learning Marketing Software

Blippar Closes $5 Million Pre-Series A Funding Round

– Blippar closed a $5m funding round.
– The round was led by Chroma Ventures, the investment arm of Paddy Burns’ and Chris van der Kuyl’s gaming company 4J Studios, and West Coast Capital; the private equity arm of Scottish entrepreneur Sir Tom Hunter and family.
– Canadian entrepreneur Anthony Lacavera also contributed to the round through his Globalive Capital investment firm.
– The new investment reinforces Blippar’s position as the global leader in AR and will be used to further develop the company’s industry-leading technology and accelerate its growth in key markets including the US, Europe and Asia.

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Advertising Europe

Sellforte Raises €4M in Funding

– Sellforte is a Helsinki, Finland-based AI-powered marketing optimization platform.
– The company raised €4M in funding.
– The round was led by Sonae IM and also participated by Bonnier Ventures and Icebreaker.vc.
– The new investment will be used to hire new talent to scale R&D on its product offering and further expand its operations internationally.

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Advertising Asia Marketing Social Media Marketing

Taipei-based Influenxio gets $2M from DCM Ventures for its ‘microinfluencer’ marketing platform

– Influenxio, a social media marketing platform, raised $3m in funding.
– The round was led by SparkLabs Taipei and joined by other investors.
– The company plans to use the funding for hiring and product development.

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Advertising North America

Neeva Lands $40M Funding

– Neeva, an ad-free, private search Engine founded by a former Google VP, has raised a new $40 million funding round.
– The round was led by its original investors, Sequoia Capital and Greylock; with Inovia Capital participating.

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Advertising E-Commerce Enterprise North America Sales Automation SMS

Postscript Raises $35M in Series B Funding

– Postscript is a Scottsdale, Ariz.-based text message marketing platform for Shopify stores.
– Company raised $35m in Series B funding led by Greylock Partners with participation from YC Continuity Fund, OpenView, and others.
– The new investment will be used to further develop products with immediate investment into new features and improvements that continue maximizing SMS as a customer lifecycle channel and delivering ecommerce experiences over SMS and grow the team with additional talent in customer success, engineering, and go-to-market.

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