Intro

The top 17 investors according to the total money raised in the funding rounds. These are VC funds and corporate investors in Latin America that have invested in Seed stage over the last 2 years. They are actively investing in Consumer Goods industry. Consumer goods relate to items purchased by individuals and households rather than by manufacturers. It includes clothing and consumer electronics, hard products, like luxury and sporting goods, soft products, like textiles and paper products, and a variety of other goods like toys, musical instruments and tobacco.

Amount of money raised in Consumer Goods funding rounds is $105.1M, which is 17.2% of the total amount of money raised in Seed rounds in Latin America over the last 2 years.

Top 17 investors in Latin America with the biggest sum of Seed funding rounds in Consumer Goods industry over the recent years
data provided by Unicorn Nest

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Key takeaways

  • Funds Geography - The most common country among top VCs is Brazil which hosts 8 funds. There are also funds from Chile, Mexico and Argentina. The most common city is Sao Paulo which is home to 7 funds. There are also funds from Santiago, Mexico City and Viamão. VCs tend to invest in startups from Brazil, but also invest in startups from Chile, Mexico, and Argentina. For the majority of the funds, the country of the funds’ establishment and the country of their most frequent investments coincide.
  • Industry Focus - The funds’ most common field for investments is Finance. They also invest in EdTech, Gamification and Business Development.
  • Important Years - The oldest fund in the sample was founded in 1939 and the newest one in 2019. In 2011 the most amount of funds were founded. The two years with the most amount of deals were 2020 and 2019. 2016 and 2015 were less fruitful.
  • Investments - Usually VCs take part in 2 funding rounds per year, sometimes in 13 - 24. The minimum number of funding rounds for VCs in the sample is 8, the maximum is 148. Average number of funding rounds is 56.4 while median is 46.0. The most common amount of funding rounds for VCs in the sample is 9. Minimum amount of lead investments for funds is 0 and maximum is 50. Average amount of lead investments is 11.2 while median is 4.0. The most common amount of lead investments is 4. Index of difference in percentage points of lead investments from the average is between -26.34 and 29.0 for funds in the sample. The average value for this difference is 7.64 and the median is 8.86. It means that these funds act as lead investors more often than other funds. The most common value is 29.0.
  • Typical Rounds - Funds participate in rounds with 3 - 4 or 2 - 3 investors VCs in the sample have an average round size of 100 thousands - 1 million or 1 - 5 million. A Funds’ average multiplicator for portfolio companies at the last known valuation is close to zero at minimum and 3.49 at maximum. Average value for this multiplicator is 0.93 and median is 0.29. The most common multiplicator value is close to zero.