Intro

The top 11 investors according to the total amount of funding rounds. These are VC funds and corporate investors in Central-Eastern Europe that have invested in Seed stage over the last 2 years. They are actively investing in Marketing industry. The purpose of Marketing is to communicate companies’ products to consumers. It includes everything advertising and branding, as well as digital marketing and market research.

Amount of funding rounds in Marketing is 17, which is 4.0% of the total amount of Seed rounds in Central-Eastern Europe over the last 2 years.

Top 11 investors in Central-Eastern Europe that took part in the most Seed funding rounds in Marketing industry over the recent years
data provided by Unicorn Nest

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Key takeaways

  • Funds Geography - The most common country among top VCs is Poland which hosts 4 funds. There are also funds from Ukraine, Estonia and Bulgaria. All funds are based in different cities. No city grouping tendencies were found in this sample. VCs tend to invest in startups from Poland, but also invest in startups from The United States, Estonia, and Bulgaria. For the majority of the funds, the country of the funds’ establishment and the country of their most frequent investments coincide.
  • Industry Focus - The funds’ most common field for investments is Finance. They also invest in Business Development, Gamification and Telecommunications.
  • Important Years - The oldest fund in the sample was founded in 1999 and the newest one in 2020. In 2012 the most amount of funds were founded. 2020 holds the most deals for 5 VCs. 2019, 2017 and 2018 were also fruitful.
  • Investments - Usually VCs take part in 2 funding rounds per year, sometimes in 2 - 6. The minimum number of funding rounds for VCs in the sample is 5, the maximum is 350. Average number of funding rounds is 61.1 while median is 16.0. The most common amount of funding rounds for VCs in the sample is 5. Minimum amount of lead investments for funds is 0 and maximum is 44. Average amount of lead investments is 7.1 while median is 2.0. The most common amount of lead investments is 0. Index of difference in percentage points of lead investments from the average is between -40.23 and 29.0 for funds in the sample. The average value for this difference is 10.78 and the median is 12.33. It means that these funds act as lead investors more often than other funds. The most common value is 12.33.
  • Typical Rounds - VCs usually participate in rounds with 1 - 2 investors. Less often in rounds with 2 - 3 investors. The most common average round size for these funds is less than 100 thousands. Other common range is 100 thousands - 1 million. The most common average multiplicator for portfolio companies at the last known valuation for funds in the sample is 0.0. 2.01, 0.33 and 0.08 are less common.