Intro

The top 20 investors according to the total amount of funding rounds. These are VC funds and corporate investors that have invested over the last 3 years. They are actively investing in Marketing industry.

Amount of funding rounds in Marketing is 2446, which is 4.9% of the total amount of rounds over the last 3 years.

Top 20 investors that took part in the most funding rounds in Marketing industry over the recent years
data provided by Unicorn Nest

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Key takeaways

  • Funds Geography - The most common region for top VCs is North America which hosts 14 funds. There are also funds from Western Europe, Latin America, and . The most common country among top VCs is The United States which hosts 14 funds. There are also funds from France, The United Kingdom and Russia. The most common city is San Francisco which is home to 3 funds. There are also funds from Paris, New York and West Hollywood. VCs tend to invest in startups from The United States, but also invest in startups from France, The United Kingdom, and Panama. For the majority of the funds, the country of the funds’ establishment and the country of their most frequent investments coincide.
  • Industry Focus - The funds’ most common field for investments is Banking. They also invest in Enterprise Software, Real Estate and Business Development.
  • Important Years - The oldest fund in the sample was founded in 1983 and the newest one in 2017. In 2010 the most amount of funds were founded. VCs in the sample made the most deals in the period from 2012 to 2020. For some funds, 2018 was the year with the most amount of deals.
  • Investments - Usually VCs take part in 24 funding rounds per year, sometimes in 13 - 24 or in 7 - 12. The minimum number of funding rounds for VCs in the sample is 32, the maximum is 1317. Average number of funding rounds is 368.8 while median is 254.5. Minimum amount of lead investments for funds is 9 and maximum is 506. Average amount of lead investments is 112.0 while median is 92.0. The most common amount of lead investments is 134. Index of difference in percentage points of lead investments from the average is between -51.53 and 24.04 for funds in the sample. The average value for this difference is 0.24 and the median is 4.74. It means that these funds act as lead investors more often than other funds.
  • Typical Rounds - The most common investment stage for funds in the sample is Early stage. Seed, Late and Private Equity stages are less common. Funds participate in rounds with 3 - 4 or 2 - 3 investors more often than in rounds with 1 - 2 or 4 - 5 investors. VCs in the sample have an average round size of 100 thousands - 1 million or 1 - 5 million, more often than 10 - 50 million or less than 100 thousands. A Funds’ average multiplicator for portfolio companies at the last known valuation is 0.03 at minimum and 1.48 at maximum. Average value for this multiplicator is 0.43 and median is 0.24.