Intro

The top 20 investors according to the total amount of funding rounds. These are VC funds and corporate investors in North America that have invested in Seed stage over the last 3 years. They are actively investing in Marketing industry.

Amount of funding rounds in Marketing is 449, which is 4.8% of the total amount of Seed rounds in North America over the last 3 years.

Top 20 investors in North America that took part in the most Seed funding rounds in Marketing industry over the recent years
data provided by Unicorn Nest

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Key takeaways

  • Funds Geography - All VCs are located in The United States. California is the most common state for VCs and it hosts 7 funds. There are also funds from New York, Indiana and Colorado. The most common city is San Francisco which is home to 6 funds. There are also funds from New York, Indianapolis and St Louis. These VCs tend to invest in startups from The United States, but also invest in startups from Spain and Panama. For the majority of the funds, the country of the funds’ establishment and the country of their most frequent investments coincide.
  • Industry Focus - The funds’ most common field for investments is Banking. They also invest in Gamification, Enterprise Software and Telecommunications.
  • Important Years - The oldest fund in the sample was founded in 2005 and the newest one in 2018. In 2012 the most amount of funds were founded. The most amount of deals which is 7 was made in 2018, 2020 and 2019. 2015 was less fruitful.
  • Investments - Funds equally often participate in 13 - 24, 7 - 12, and 24 funding rounds per year, sometimes in 2 - 6. The minimum number of funding rounds for VCs in the sample is 14, the maximum is 1317. Average number of funding rounds is 230.6 while median is 109.5. Minimum amount of lead investments for funds is 0 and maximum is 506. Average amount of lead investments is 53.4 while median is 12.0. The most common amount of lead investments is 12. Index of difference in percentage points of lead investments from the average is between -42.17 and 29.0 for funds in the sample. The average value for this difference is 10.56 and the median is 15.82. It means that these funds act as lead investors more often than other funds.
  • Typical Rounds - Funding rounds with these VCs usually have 2 - 3, 3 - 4, 4 - 5 or 1 - 2 investors. The most common round size for VCs in the sample is 100 thousands - 1 million. Less common ranges are less than 100 thousands, 1 - 5 million and 50 - 100 million. A Funds’ average multiplicator for portfolio companies at the last known valuation is 0.04 at minimum and 1.81 at maximum. Average value for this multiplicator is 0.35 and median is 0.2. The most common multiplicator value is 0.08.