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Analytics Digital Marketing Marketing SaaS Western Europe

Customer data platform Zeotap raises $11M more

– Zeotap, a customer data platform (CDP) headquartered in Berlin, Germany, announced that it closed a $11 million extension to its series C round, bringing its total capital raised to $90 million.
– Participating investors included Liberty Global Ventures, which CEO Daniel Heer says will support Zeotap as it invests in product R&D and workforce expansion.
– The adoption of CDPs is expected to grow as companies look to better use data to improve customer experiences. While some research suggests that CDP uptake has been hampered by data immaturity, the global CDP market is anticipated to reach $15.3 billion in value by 2026.

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Developer Platform Developer Tools Digital Marketing E-Commerce Platforms North America Online Games Video Games

Seattle startup AccelByte raises $10M to help developers build multiplayer online games

– Seattle-based startup AccelByte has raised $10m funding.
– The funding was led by New York-based VC firm Galaxy Interactive, with additional funding from the Hangzhou-based NetEase, which publishes many mobile games for the Chinese market; the South Korean firm KRAFTON, publisher/developer of PlayerUnknown’s Battlegrounds; and Dreamhaven, which was launched late last year in Irvine, Calif., by departing Blizzard CEO/co-founder Mike Morhaime.
– AccelByte’s overall suite of tools is intended to provide necessary programs and scalable architecture to game developers that plan to operate “games-as-a-service” (GaaS) — releases that make their money from in-app purchases or subscription fees rather than a single up-front purchase price.

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CRM Digital Marketing E-Commerce E-Commerce Platforms North America

Cart.com Raises $98M in Series B Funding

– Cart.com from Houston TX provides ecommerce solutions to help businesses scale online.
– The company closed $98M Series B funding round.
Oak HC/FT led the round, with participation from PayPal Ventures, Clearco, Raven One Ventures, G9 Ventures and prior investors Mercury Fund, Moonshots Capital, Valedor Partners, Arsenal Growth, as well as Sebastian Rymarz, CEO of Heyday, Phillip Krim, CEO of Casper, as well as executives at Discover Financial, Robinhood, Blinds.com and Uber.
– The company intends to use the funds to further strengthen its ecommerce-as-a-Service (ECaaS) integrated platform and continue acquiring solution providers.

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MakersPlace Raises $30M in Series A Funding

– MakersPlace, a San Francisco, CA-based NFT marketplace for digital art, secured $30M in Series A funding.
– The round was co-led by Bessemer Venture Partners and Pantera Capital with participation from Uncork Capital, Draper Dragon Digital Assets, 9Yards Capital, Next Play Ventures, Coinbase Ventures and Sony Music Entertainment.
– The company will use the funds to acquire additional talent and scale the business in existing markets and explore new ones.

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Analytics Digital Marketing Information Technology Internet Marketing Automation Mobile North America SaaS

MoEngage raises $32.5M to inject customer engagement with AI

– MoEngage, an AI customer engagement platform, announced it has raised $32.5 million in a round led by Multiples Alternate Asset Management, with participation from Eight Roads Ventures, F-Prime Capital, and Matrix Partners.
– The San Francisco-based company says the new capital, which brings its total raised to over $72 million, will be used to support its global growth strategy and strengthen its AI and predictive capabilities.

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Digital Marketing Digital Media FinTech North America Social Media Advertising Social Media Marketing

Lumanu Raises $12M in Series A Funding

– Lumanu, an Oakland, CA-based company that provides creators with tools for invoicing, payments, and collaboration, raised $12m in Series A funding.
– The round was led by Origin Ventures with participation from Alumni Venture Group, Gaingles and 500 Startups.
– The company intends to use the funds to continue to expand its business reach.

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Okendo Raises $5.3M Series Seed Investment, Led by Index Ventures

– Okendo, a customer marketing SaaS platform for ecommerce brands, announced that it has raised $5.3m in seed funding.
– The round was led by Index Ventures with participation from a number of notable industry leaders.
– The funding follows 12 months of rapid growth, during which Okendo’s annual recurring revenue increased by more than 3x.
– The growth has been fuelled by the accelerated global adoption of ecommerce, increased merchant demand for customer-centric marketing solutions and Okendo’s continued business expansion in the United States.
– The company also announced plans to evolve its offering beyond its cornerstone customer reviews app and into a platform with a suite of integrated products for helping consumer brands better manage their owned customer relationships.

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Advertising Brand Marketing Digital Marketing Digital Signage Internet of Things Marketing Media and Entertainment North America Outdoor Advertising Software

OneScreen.ai Raises $1M in Pre-Seed Funding

– OneScreen.ai from Boston provides an OOH Market Network to compete offline with what Google and Facebook offer online.
– Series A $1M round was led by TechFarms Capital with participation from with participation from HubSpot co-founders Brian Halligan and Dharmesh Shah, Wayfund, Lola.com CEO Mike Volpe, BuySellAds.com CEO Todd Garland, HubSpot CMO Kipp Bodnar, HappyNest CRO Jeanne Hopkins.
– The new investment will be used to expand operations, accelerate growth and its business reach.

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Digital Marketing North America Software Supply Chain Management

Tenovos Raises $8M in Series A-1 Funding

– Tenovos is a NYC-based Digital Asset Management (DAM) company for brands to tell stories that matter.
– The company secured an $8m Series A-1 funding round.
– The round was led by Progress Ventures with participation from previous investors including Bertelsmann Digital Media Investments (BDMI), Revel Partners and Dublin Capital and introduces new personal investors including Jeff Lunsford, CEO of Tealium.
– The new investment will be used to accelerate product development and advance the intelligent features of its platform.

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Digital Marketing Information Services Information Technology North America

Hello Alice Raises $21M in Series B Funding

– Hello Alice is a machine learning platform connecting small business owners to capital, networks and business services.
– Series B funding raised $21m.
– The round was led by QED Investors with participation from Backstage Capital, Blue Ivy, Cathie Reid, BCO Venture Fund, Belle Capital, Jacki Zehner, Jake Hastings, Harbert Growth Partners, How Women Invest, Golden Seeds, Green Book Ventures, Jean Case, Lovell Family, Ring Fund, Shatter Fund, Signia Venture Partners and Silicon Valley Bank.
– The company intends to use the funds to enhance the predictive capabilities on its platform to further personalized learning paths and launch a mobile application.

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CMS Content Content Delivery Network Digital Marketing Information Technology North America SaaS Software

Contentstack Raises $57.5 Million in Oversubscribed Series B Round

– Contentstack announced it has raised $57.5m in series B financing.
– The oversubscribed round was led by Insight Partners, who also led the company’s series A round. Existing investors Illuminate Ventures and GingerBread Capital also participated, as did new investor Georgian. This brings Contentstack’s total amount raised to $89m.
– Contentstack will use the new capital to fuel international growth, expand its ecosystem of channel and technology partners and accelerate new technology innovation that has been incubating in Contentstack’s labs.

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Artificial Intelligence Customer Service Digital Marketing Information and Communications Technology (ICT) Information Technology Machine Learning Natural Language Processing Sales Automation Virtual Assistant Western Europe

Cognigy Raises $44M in Series B Funding

– Cognigy is a Düsseldorf, Germany-based provider of a Conversational AI platform for omnichannel Customer and Employee Service Automation.
– Company raised $44m in Series B funding.
– The round was led by Insight Partners with participation from DN Capital, Global Brain, Nordic Makers, Inventures and Digital Innovation and Growth.
– The new investment will be used to accelerate company’s global customer growth, create new partnerships, and continue to enhance its platform capabilities for companies to speed up enterprise-grade AI adoption.

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Digital Marketing Loyalty Programs Marketing Automation North America Payments Point of Sale SaaS Software Transaction Processing

SpotOn Raises $125 Million in Series D Funding Led by Andreessen Horowitz

– SpotOn announced $125m in Series D funding, increasing its valuation to $1.875bn.
– The round was led by Andreessen Horowitz (a16z), one of the world’s leading technology and software investors, with continued participation from current investors, including DST Global, 01 Advisors, Dragoneer Investment Group, and Franklin Templeton, as well as new investor Mubadala Investment Company.
– SpotOn develops technology that integrates the core needs of SMBs into a seamless, reliable system that becomes the backbone of their operation, providing the ease of one integrated platform while saving thousands of dollars in payments and software fees to multiple vendors.

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Brand Marketing CRM Data Integration Digital Marketing E-Commerce E-Commerce Platforms North America Software Web Development

OSF Digital Raises $43M in Funding

– OSF Digital, a Canadian global leader in digital transformation strategies, received $43m in funding.
– The round was led by existing investor Delta-v Capital with participation from Salesforce Ventures and personal investments from OSF Digital Board Chairman David Northington, Board Director Jeff Rich and Board Advisor Gary DiOrio.
– The company intends to use the funds to support its acquisition roadmap, which will add new companies in 2021 with strategic services and solutions valuable to customers.

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Digital Marketing E-Commerce Information Technology Marketplace North America

Heyday Closes $70M in Series B Funding

– Heyday is a San Francisco CA-based eCommerce brand building company.
– The company raised $70M in Series B funding.
– The round was led by General Catalyst with participation from Khosla Ventures and Arbor Ventures.
– The new investment will be used to expand operations and business reach.

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Instreamatic Raises $6.1M in Series A Funding

– Instreamatic from Palo Alto provides an end-to-end voice AI platform for managing, measuring and monetizing conversations between brand and consumer.
– The company raised $6.1m in Series A funding.
– The round was led by Progress Ventures, joined by Accomplice and Google Assistant Investments.
– Led by Stas Tushinskiy, CEO, Instreamatic provides a voice AI infrastructure for media, enabling real-time voice conversations between brands and consumers across multiple media verticals.
– The company provides an end-to-end solution for managing, measuring, and monetizing voice-enabled audio and video advertising, including a programmatic ad exchange for assisting clients with advertising sales.

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Advertising Digital Marketing Machine Learning Marketing Automation North America

GPT-3 Tech Startup Copysmith Secures $10 Million in Funding

– Copysmith announced a $10m investment through a partnership with Harmony Ventures Labs (HVL) and funds advised by PSG.
– The funding is intended to help Copysmith accelerate growth through additional hiring for engineering and design talent and added investment in developing innovative client solutions for the users of the platform.
– Shegun Otulana, a start-up veteran, will assume the role of CEO for the growing tech company.
– Jasmine Wang will stay on as an advisor, while Anna Wang will continue to serve as chief technology officer to deliver insight and drive the vision of the product.

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Digital Marketing E-Commerce E-Commerce Platforms Logistics Marketing Automation North America

Cart.com Completes Series A Bringing Total Raise to $45M in Five Months to Level the E-Commerce Service Providers Playing Field

– Cart.com announced the closing of its $25m Series A round of financing, led by venture capital firms Mercury Fund and Arsenal Growth, following its initial $20m Seed funding by Bearing Ventures.
– The round also includes funding from Moonshots Capital and Scarlet Venture Fund.
– The funding is the second round in five months, totaling over $45m, and will further power Cart.com to respond to rapidly increasing customer demand, make key hires, and accelerate growth as the world’s pioneer E-commerce-as-a-Service (ECaaS) provider in the ecommerce services space.
– Cart.com was co-founded in September 2020 by CEO Omair Tariq, former executive at Home Depot and COO of Blinds.com, and Executive Chairman Jim Jacobsen, co-founder and former CEO of RTIC Outdoors.

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Cloud Data Services Content Syndication Data Integration Digital Marketing E-Commerce E-Commerce Platforms Europe Information Technology Marketing Marketing Automation Retail Technology SaaS Software

Productsup Closes $20M Funding Round

– Productsup from Berlin provides an ecommerce data integration solutions that allows brands and retailers to optimize and syndicate their product content to all digital marketing, shopping and business channels, such as Google, Amazon, Facebook, or Walmart.
– The company raised $20m in funding.
– The round was led by Nordwind Capital and venture debt providers Deutsche Handelsbank and KfW with participation from Moritz Zimmermann, co-founder of Hybris and partner at 42Cap, and the co-founders of Contorion, Richard Schwenke and Tobias Tschötsch.

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Corporate Training Digital Marketing Education Information Technology South America

Argentina’s Digital House raises over $50M to help solve LatAm’s tech talent shortage

– Digital House, a Buenos Aires-based edtech focused on developing tech talent through immersive remote courses, announced today it has raised more than $50 million in new funding.
– Notable investors are Mercado Libre and Globant.
– The raise brings Digital House’s total funding raised to more than $80 million since its 2016 inception.
The Rise Fund led a $20 million Series B for Digital House in December 2017, marking the San Francisco-based firm’s investment in Latin America.
– Nelson Duboscq, CEO and co-founder of Digital House, said that accelerating demand for tech talent in Latin America has fueled demand for the startup’s online courses.
– Since it first launched its classes in March 2016, the company has seen a 118% CAGR in revenues and a 145% CAGR in students.

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Africa Digital Marketing Digital Media Email Marketing Marketing Automation Messaging SMS

Nigeria’s Termii raises $1.4M seed led by Future Africa and Kepple Africa Ventures

– Termii, a Nigerian communications platform-as-a-service startup, raised $1.4m seed funding.
– The round was co-led by African early-stage VC firm Future Africa and Japanese but Africa-focused VC Kepple Africa Ventures.
– Other investors include Acuity Ventures, Aidi Ventures, Assembly Capital, Kairos Angels, Nama Ventures, RallyCap Ventures and Remapped Ventures.
– Angel investors like Ham Serunjogi, co-founder and CEO of Chipper Cash; Josh Jones, former co-founder and CTO, Dreamhost; and Tayo Oviosu, co-founder and CEO of Paga also participated.

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Digital Marketing Enterprise Software Marketing Automation North America SaaS

Portland-area marketing automation startup Act-On raises $20M

– Growth marketing automation platform Act-On Software raised $20m in equity and debt.
– The company, based in the Portland, Ore. region, aims to help companies generate more revenue and higher customer lifetime value from their users.
– Act-On’s technology can help analyze target audience behaviors; create personalized campaigns; optimize website landing pages; and more.
– The company has a flurry of competitors including Adobe, Oracle, Salesforce, Mailchimp, and several smaller startups.
– Kate Johnson has been CEO since 2018; she was previously Act-On’s chief financial officer for more than three years.
– She also held leadership roles for six years at Portland’s Jive Software, which included helping take the company public.

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Rev Ventures Group Secures $1 Million in Seed Funding Round

– Rev Ventures Group has secured $1m in seed funding round.
– The round was led by KEY Investment Partners with participation from Phyto Partners.
– It will be used to grow Rev Ventures’ management team, expand marketing efforts and develop its portfolio company RevOffers’ proprietary Attribution Engine.
– Rev Ventures helps companies transform their markets through the application of data, technology and analytics.
– RevOffers is a performance and affiliate marketing company focused in the Health, Pet and Home verticals that connects brands with publishers looking to generate advertising revenue.
– RevOffers’ Attribution Engine enables its advertisers and affiliates to benefit from proper attribution across a multi-channel digital marketing landscape.
– The industry-leading proprietary tracking technology processes thousands of data points from the entire customer journey to attribute or award credit to a publisher in the RevOffers network.

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Artificial Intelligence Digital Marketing Marketing Automation North America SaaS

Blueshift raises $30 million to manage and analyze customer data

– Customer data analytics company Blueshift today announced it has closed a $30m series C round, bringing its total raised to $65m.
– The company plans to put the funds toward expanding its workforce while further developing its marketing platform.
– A recent report from Forrester Research found that highly personalized, omnichannel marketing campaigns have the potential to generate 4 times more revenue and 18 times greater profits than static campaigns.
– Another survey pegs the average engagement rate for omnichannel at 19% compared with 5.4% for single-channel efforts.
– San Francisco-based Blueshift’s latest raise was led by Fort Ross Ventures and Avatar Growth Capital.
– The round also saw participation from existing investors, including Softbank Ventures Asia, Storm Ventures, Conductive Ventures, and Nexus Venture Partners.

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Brand Marketing Content Marketing Digital Marketing Information Technology Marketing North America SaaS Software

BrandMaker Announces Strategic Investment From Rubicon Technology Partners

– BrandMaker announced a strategic investment from Rubicon Technology Partners.
Rubicon Technology Partners is a leading private equity firm based in Boulder, Colo., that is focused exclusively on investing in and growing enterprise software companies.
– The investment will accelerate BrandMaker’s global growth strategy, particularly in North America, through continued product innovation, go-to-market expansion, and pursuit of acquisition opportunities.
– BrandMaker brings much needed collaboration, visibility and agility to marketing operations, and the ability to manage, measure and continually improve marketing return-on-investment.
– BrandMaker’s award-winning SaaS platform solves the complexity of marketing operations by removing silos and providing seamless marketing operations orchestration.

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Analytics Big Data Business Intelligence Data Integration Digital Marketing Marketing Automation Oceania Predictive Analytics SaaS

Lexer raises $25.5 million to unlock insights from retailers’ customer data

– Lexer, a customer data platform (CDP) that helps retailers gain insights by unifying data from multiple systems and sources, has raised $25.5 million in a series B round led by Blackbird Ventures and King River Capital.
– The raise comes as businesses rush to capitalize on an accelerated digital transition driven by the pandemic, with retailers particularly eager to grow their online sales by better understanding who they’re selling to.
– CDPs such as Lexer are designed to expand the utility of data analytics beyond data scientists to enable anyone, including marketers, to derive key insights from vast swathes of data.

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Advertising Advertising Platforms B2B Digital Marketing Enterprise Software Marketing Automation North America SaaS Sales Automation

Terminus Secures $90M Series C Led By Great Hill Partners

– Terminus, the leading account-based marketing platform, announced today it raised a $90m Series C from Boston-based Great Hill Partners with participation from existing investors Atlanta Ventures, Edison Partners, and Hallett Capital to accelerate data products innovation, hiring and market expansion.
– With the investment, Great Hill Partners’ Derek Schoettle and Chris Gaffney will join Terminus’ Board of Directors. Schoettle brings decades of data innovation experience from his time as chief executive of ZoomInfo (acquired by DiscoverOrg in 2019) and chief business officer of IBM’s Watson & Cloud platform. Gaffney, who co-founded Great Hill Partners in 1988, brings extensive software and media experience, having served on more than 45 boards and participated in over 100 acquisitions.

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Digital Marketing Digital Signage Information Technology Marketing North America

Digital Signage Company Raydiant Raises $13 Million

– Raydiant is a digital signage company.
– The company raised $13m in Series A funding.
– The round was led by 8VC and Atomic, and joined by Delta Zulu, Gaingels, and BN Capital by Lerer Hippeau.
– The company will use the new capital to invest in product development and expand Raydiant’s go-to-market team.

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Artificial Intelligence Customer Service Digital Marketing Information and Communications Technology (ICT) Information Technology Machine Learning Natural Language Processing North America Sales Automation Virtual Assistant

Cognigy Secures Funding to Meet Growing Demand for Conversational AI in Asia-Pacific

– Cognigy secured funding from Global Brain, one of Japan’s largest venture capital firms.
– The funding will enable Cognigy to capitalize on its position as a leader in Conversational AI and customer service automation in high-growth markets such as the Asia-Pacific region.
– As customer expectations continue to evolve, Cognigy’s top priority is to equip contact centers with AI-first technology to resolve customer issues at unmatched speed and consistency.
– Its robust Conversational AI platform easily integrates into existing tools to successfully scale support and permeate more channels for customers.
– Built on the premise that Conversational AI could rival the power of customer service agents with the same human-like quality at lower costs, Cognigy aims to catalyze this unique convergence of conversation and processes.

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