Top 20 investors in Australia and Oceania with the biggest sum of funding rounds in Marketing industry over the recent years

Intro

The top 20 investors according to the total money raised in the funding rounds. These are VC funds and corporate investors in Australia and Oceania that have invested over the last 4 years. They are actively investing in Marketing industry.

Amount of money raised in Marketing funding rounds is $341.3M, which is 5.5% of the total amount of money raised in rounds in Australia and Oceania over the last 4 years.

Top 20 investors in Australia and Oceania with the biggest sum of funding rounds in Marketing industry over the recent years
data provided by Unicorn Nest

Key takeaways

• Funds Geography – The majority of VCs are located in Australia while others are in New Zealand. The most common city is Sydney which is home to 12 funds. There are also funds from Melbourne, Auckland and Perth. VCs tend to invest in startups from Australia, but also invest in startups from The United States, New Zealand, and Panama. For the majority of the funds, the country of the funds’ establishment and the country of their most frequent investments coincide.
• Industry Focus – The funds’ most common field for investments is Banking. They also invest in EdTech, Human Resources and Gamification.
• Important Years – The oldest fund in the sample was founded in 1997 and the newest one in 2016. In 2016 the most amount of funds were founded. VCs in the sample made the most deals in the period from 2013 to 2020. For some funds, 2017 was the year with the most amount of deals.
• Investments – Usually VCs take part in 2 – 6 funding rounds per year, sometimes in 2. The minimum number of funding rounds for VCs in the sample is 1, the maximum is 57. Average number of funding rounds is 17.6 while median is 11.5. The most common amount of funding rounds for VCs in the sample is 4. Minimum amount of lead investments for funds is 0 and maximum is 22. Average amount of lead investments is 7.4 while median is 5.0. The most common amount of lead investments is 1. Index of difference in percentage points of lead investments from the average is between -71.0 and 29.0 for funds in the sample. The average value for this difference is -14.63 and the median is -12.42. It means that these funds act as lead investors less often than other funds. The most common value is -71.0.
• Typical Rounds – Early and Seed stages are more common for funds in the sample. Late and Private Equity stages are less common. VCs usually participate in rounds with 2 – 3 investors. Less often in rounds with 3 – 4, 1 – 2 or 4 – 5 investors. The most common round size for VCs in the sample is less than 100 thousands. Less common ranges are 5 – 10 million, 100 thousands – 1 million and 10 – 50 million. A Funds’ average multiplicator for portfolio companies at the last known valuation is 0.0 at minimum and 2.5 at maximum. Average value for this multiplicator is 0.48 and median is 0.3. The most common multiplicator value is 0.0.